Stocks fall | Stimulus talks continue | Snap rallies on surprise profit
EDITOR'S NOTE
The broader market struggled to find direction for most of the session Wednesday but Snap shares rose decisively.
The social media company rallied nearly 30% for its third-best day on record on the back of surprisingly strong results for the third quarter. Snap reported an adjusted profit of 1 cent per share on revenue of $679 million. Analysts polled by Refinitiv expected a loss of 5 cents per share on revenue of $555.9 million. Average revenue per user — a key metric for social media names — was also higher than expected.
Those numbers led Truist analyst Youssef Squali to upgrade Snap to buy and hike his price target on the stock to $43 per share. That target implies 51% upside from the previous day's close of $28.45 per share.
"SNAP seems to have made it to the other side of the pandemic earlier than thought," Squali wrote in a note. "Looking ahead, we believe that growing user and advertiser scale, product road map and monetization headroom will yield sustainable profitability starting in [2020]."
Other social media and tech-related stocks — including Facebook, Twitter and Google-parent Alphabet — followed Snap higher as the company's shares traded at record levels. The blowout quarter from Snap could signal a "bonanza for online advertising," according to Deutsche Bank analysts.
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