Rounding up the Apple news ┏ Apple's 'Time Flies' event: the 9 biggest announcements. This is a good summary of everything in one place. You can also find every story we published in this story stream. ┏ Apple 'Time Flies' 2020 live blog. If you want to see my and Nilay Patel's thoughts in real time. ┏ Apple posts ASL translation of its 'Time Flies' event. Every company should do this. Apple Watch ┏ Apple announces Apple Watch Series 6 with ability to measure blood oxygen levels. The blood oxygen measurement is the big new feature, but there's also a U1 chip in there that may unlock some future capabilities someday, like unlocking your car or locating those as-yet unannounced AirTags. ┏ Apple announces Apple Watch SE, an affordable successor to the Series 3. The main things you'll lose from the Series 6 is the always-on display, the blood oxygen monitor, ECG, and other bits like the U1 chip. Importantly, it has fall detection. ┏ Family Setup will let you manage multiple Apple Watches from a single iPhone. I think this low-key might be the most important thing Apple announced yesterday. You'll have to pay a carrier a monthly fee for it to work, but I have to imagine that anybody looking at those kid tracker watches is going to think twice about getting an Apple Watch instead — especially if there ends up being kid peer pressure about it! A couple notes I learned in briefings with Apple: the kids get notified of certain kinds of parental surveillance (like geofences) and can approve or deny sharing of certain health stats. Also for kids: the move ring tracks overall activity time, not estimated calories. Ostensibly this is because it just makes more sense to track how active a kid is, but I am also glad because it's probably not good for kids to be thinking about caloric intake. My very informal poll of my Twitter followers has a lot of replies from parents who are paying attention and thinking about this new feature. It also reveals a surprising number of parents who want to implant chips directly into their kids' skulls. ┏ Apple is removing the USB power adapter from upcoming Apple Watch boxes. As I wrote when it was rumored that Apple would do this for the next iPhone: good. For the environment, I mean. Weirdly, Apple's very expensive fancy versions of the Apple Watch still do come with a charger. I guess rich people wouldn't be able to handle the logistics of finding their own charger in a drawer or something? ┏ Here's how to pick between the Apple Watch Series 6, SE, and older models. ┏ Apple's new Watch strap comes in 12 sizes, and you'll need to measure your wrist to pick the right one. I saw a brief demo over video conference of these straps and they do stretch out quite far to fit over your hand before shrinking back to their original shape on your wrist. But this whole system for measuring your own wrist via a printout is really awkward. Not that I think there's a better solution, but an uncomfortable watch is the worst and I worry people will get the wrong size and then just live with it. There's one extra complication, though. The largest three Loop sizes aren't compatible with a 40mm Watch, while the three smallest sizes won't work with a 44mm Watch. That means, for example, if you wanted the smaller Watch but have a large wrist, you might not be able to get one of the new Loop bands that fits you. Services: Apple One and Fitness Plus ┏ Apple announces Fitness Plus virtual workouts. They're not live like Peloton, but there is going to be new content weekly across a variety of different workout styles. An Apple Watch is required, though, which is maybe just a little disappointing. ┏ Apple confirms Apple One subscription bundle, bringing together Music, TV Plus, Arcade, and more. So there are three tiers, which feels like too many tiers. But okay, Apple has to charge more for a family plan than an individual plan because music labels charge more for that, I'm told. And both Fitness Plus and Apple News Plus aren't available in all regions (Fitness Plus is only in six countries to start). Put those together and it kind of backs Apple into three tiers. But I still feel like there's a bit a confusion here, honestly. My own personal calculus is that the 200GB iCloud storage plan isn't enough anymore. So I'm in for ten bucks a month for 2TB. Add in another Apple service like TV+ or Music and I'm creeping on $20 or $25 a month. So you start trying to do some math on what you want and don't and eventually you just kind of land at it screw it, I'll just get the one with everything for the whole family — and if you are a whole family it's a good deal! Still feels like upselling to me, just a little. And my regular reminder is that whenever you see a monthly price, you should do the mental math to see what it costs per year. That's a scale that makes it easer to compare to other purchases or — you know — saving your damn money. So the Apple One Premier tier is $29.95/month or about $360 per year. Finally — will Apple start offering bundles with hardware subsidies attached? In some ways it makes sense! In others, though, there are so many models of iPhone it's hard to know which would get attached at what price. ┏ Apple says its new Apple One services bundle isn't unfair to Spotify. Award for weirdest statement of the day goes to Spotify, who wanted to butt in and point out that Apple's services bundle puts it at a disadvantage. In a well-crafted statement, Spotify could have made that case — but it chose more anger than clarity. What's interesting to me is that Apple felt the need to respond with a public statement. I think if there weren't so much heat around antitrust right now, Apple wouldn't have bothered. iPad and iPad Air ┏ Apple announces updated eighth-generation 10.2-inch entry-level iPad for $329. The iPad continues to be one of the best deals in consumer tech. And Apple is continuing its efforts to get them adopted in schools in lieu of Chromebooks. ┏ Apple announces new iPad Air that looks more like an iPad Pro, starting at $599. The processor in it is newer than what's in the iPad Pro, but the iPad Pro has more cores and a stronger GPU. And as for the switch to USB-C? It tells me that there's no religion about ports at Apple. But I also don't expect the iPhone 12 will switch over to USB-C. Which I think is a pity, but I understand Apple's calculus that it would be disruptive to a large user base. Then again, being willing to disrupt a user base in the name of moving tech forward is something Apple used to be unafraid of — literally it was called "courage" to drop the headphone jack. ┏ Apple will release iOS 14 and iPadOS 14 on September 16th. The drama is that developers have historically had a little more advance notice of these releases. It means that a bunch of devs who worked to create iOS 14-specific features or updates won't be able to publicize them on day one of the update. ┏ Apple has sold more than 500 million iPads over the last decade. Apple made a big deal of the fact that more than 50 percent of all iPad buyers are first-time iPad buyers. It wants to make the case that the iPad has room to grow and the ability to encroach on the PC and Chromebook market. It specifically called out how both new iPads were faster. Though I have to say Apple touting benchmarks like this rings hollow to me — it should win on experience and software ecosystem. Chromebooks aren't popular in schools because they're fast, they're popular because they're inexpensive, convenient, and relatively easy to manage. |
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