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Netflix won’t cancel ‘Cuties’ at home, but what about abroad?

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Conservative politicians are using the movie "Cuties" to attack Netflix for its executives' liberal views and the company's alliances with Democratic politicians.  

More than 600,000 people say they are going to cancel the service because of the movie, while Senators Ted Cruz and Tom Cotton have asked the Justice Department to investigate the filmmakers.

What about "Cuties" has caused such a strong reaction? "Cuties" is a French movie that criticizes the hypersexualization of young girls. Netflix acquired the rights ahead of the Sundance Film Festival, where it won an award, and the streaming service's marketing leaned into the sex, portraying young girls in skimpy clothes. Big mistake. 

The right-wing politicians seized on this as a sign of the left's predilection for pedophilia — a baseless smear associated with the conspiracy group QAnon  — and demanding the Obamas, who have a deal with Netflix, condemn the film.

Many of the critics don't care about the point of the movie, and some, such as Cruz, have not seen it at all. They are angry that the movie depicts young women in any kind of sexualized manner. (They have not expressed similar disdain for the scantily clad underage girls on TikTok or Instagram, or any number of reality TV shows.)

In the end, it's unlikely to impact Netflix's business -- at least in the U.S..  This is not the first time Netflix has angered conservatives, who pledged to boycott the service because of its production deal with the Obamas. They also criticized the company when Netflix voiced concern about a law restricting abortions in Georgia. None of these boycotts slowed Netflix's growth.

The company has also never taken down a show in the U.S. because of protests, and it's hard to imagine these latest protests will force it to break with precedent. 
 
But there is precedent for Netflix taking programs down abroad, and that's the potential controversy that you should follow. Netflix has delayed the release of the movie in Turkey, and has yet to provide a new date.

As Netflix has introduced its service to more than 190 countries, it has said people all over the world watch the same kinds of shows. Not everyone in Egypt likes "Stranger Things" as much as people in the U.S., but people in Egypt like a similar mix of comedy, drama, reality and film.  

Whether or not that is true, people in Egypt don't have similar views about gay marriage, free speech, religion or the role of women in society. 

Governments in Singapore, Saudi Arabia, New Zealand, Vietnam and Germany have all asked Netflix to take programs down due to objectionable content. Netflix has complied, removing nine titles at the request of governments over the past five years, including two last year (an episode of comedian Hasan Minhaj's show in Saudi Araba and "The Last Temptation of Christ" in Singapore).

These complaints are only going to get more frequent as Netflix becomes more popular outside the U.S. Free speech is under attack all over the world, and Netflix has intentionally pushed the boundaries of what foreign viewers will tolerate. Its show "Scared Games" caused a bit of a scandal in India, prompting a debate over regulating the content of programs on streaming services. 

While the domestic criticism of "Cuties" seems more motivated by politics than morals, European filmmakers have often made art that makes moviegoers elsewhere uncomfortable. And now that streaming is bringing a lot more foreign product into the U.S., chances are it's going to make some Americans uncomfortable. (Imagine the scandal if CBS aired a Lars von Trier movie.)

The U.S. has strong free speech laws that protect a movie like "Cuties." So while I might not worry about politicians deciding what Netflix shows in its home country, I would worry about foreign governments exerting more control over what is and isn't acceptable for their viewers. – Lucas Shaw 

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Disney's 'Mulan' scandal isn't going away

Photographer: Kevin Frayer/Getty Images AsiaPac

Photographer: Kevin Frayer/Getty Images AsiaPac

While adapting the story of Mulan into a live-action movie, the filmmakers took great care not to offend their intended audience. They thought about young women, LGBTQ viewers and the American-Chinese diaspora, and above all, they wanted to please the Chinese audience that was very familiar with The Ballad of Mulan, a centuries-old folk song that is the first written record of this female warrior.

That sensitivity is a big reason Disney hired Niki Caro, who has a long tradition of going into specific communities and telling their stories, be they the miners in the north country or runners in California.

"We wanted a director who could do that with the "Mulan" story," producer Jason Reed told me the week the movie opened. "We spent a great deal of time with scholars, consultants and various creative people really listening to how they look at the world."

One group they apparently skipped was the Uighur population. Among the 20 locations in China used during the movie, one was Xinjiang, where the Chinese government has housed 1 million Uighurs in reeducation centers.

U.S. lawmakers have criticized Disney for the misstep, and a Uighur activist has asked Disney to apologize:

"So they were thinking of quitting filming in Georgia because of the abortion law. I believe they should have boycotted the Uighur region because we all know that one of the worst human-rights abuses is taking place there. Right now, there are over 1 million people locked up in concentration camps or forced labor camps, including my dad."

To add insult to injury, the movie is not doing well in China.

Cardi B is the biggest pop star in the world

That's according to the August edition of our Pop Star Power Rankings. Her new song "WAP" has been the top track on Spotify for the last three weeks, and was the top song on YouTube for a beat as well.

'Tenet' isn't a hit, and U.S. theaters are a big ?

"Tenet" grossed just $6.7 million in the U.S. and Canada this weekend, following a $9 million haul next weekend. That's not what you want from your lavish summer blockbuster.

Warner Bros. has been shielding the domestic results, and encouraging reporters to look at the stronger international performance. But it's pretty clear how Warner Bros. views the domestic movie business right now. It just pushed the released of "Wonder Woman 1984" to Christmas.

The end of 'The Walking Dead'

AMC Networks announced "The Walking Dead" would end with its 11th season. The zombie drama was the most-watched show on cable for many years, and though its viewership has slipped, it remains one of the most popular shows a decade after its debut. AMC will try to keep the magic going with spin-off programs.

A disturbance in Netflix's force

On the same day Netflix co-CEO Reed Hastings published a book about fostering a winning corporate culture, his fellow CEO Ted Sarandos fired Cindy Holland, his lieutenant of 18 years. Holland helped lead Netflix's push into original programming, overseeing "House of Cards," "Orange is the New Black" and "Stranger Things."

Many people at Netflix had been dreading her dismissal, and there are some good tick-tocks on what happened. But it boils down to a simple fact: There is no such thing as loyalty in Hollywood, and especially not at Netflix.

The Oscars' new diversity rules

The motion picture academy adopted new rules that will require movies to meet diversity requirements if they want to be eligible for top awards. The rules are sweeping but safe, in the words of Kyle Buchanan. They will force the industry to adopt a bare minimum of diversity, which is an improvement but will not dramatically change the contenders overnight.

In brief

  • Americans are buying more vinyl records than CDs --  the first time that's happened since 1986.
  • Sony Music, the world's second largest music company, has made a big bet on podcasting.
  • Tyler "Ninja" Blevins has returned to the live streaming site Twitch, where he first built a huge following. Ninja had led a defection of talent to Microsoft's Mixer, which was shut down earlier this year.
  • Viewership of the NFL fell on opening night because there is an unprecedented glut of sports programming right now.
  • "Keeping Up With the Kardashians," the show that launched an empire, is ending its run on TV.

Weekly playlist

It's a good weekend to revisit Run the Jewels' latest album. That and a new version of St. Vincent's "New York" featuring Japanese rock star Yoshiki.

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