| Salesforce cuts about 1,000 jobs even as stock has record one-day surge | | |  | FRI, AUG 28, 2020 | | | | | | TECH, TRANSFORMATION AND THE FUTURE OF WORK | | | | Think a friend or colleague should be getting this newsletter? Share this link with them to sign up.
Along with baking sour dough bread and tie-dying, one of the few big trends to emerge during the pandemic was TikTok. A destination for short-form mobile videos, the app quickly became home to viral at-home "dance" videos of celebrities, their children, celebrities with their children, and nearly everyone else doing goofy dance moves and whatever else to occupy their time during their times at home. Everyone it seemed was talking about it, watching it, and often taking part.
The TikTok phenomenon suggests that even in this information overloaded world, people are still hungry for unique and shareable content. So, it is no surprise that some of the world's biggest tech companies are hoping to scoop up TikTok's assets. While its parent company, Chinese-based ByteDance brings with it a host of challenges, its number of suitors and the types of companies interested is remarkable (Wal-Mart?!).
The appeal of TikTok for these potential buyers likely has a lot to do with finding a competitive edge (against Amazon), and even more to do with tapping into a new age of business and a younger consumer base. This all plays to a greater trend of finding new ways to work, new ways to grow and new ways to connect with the world of the future. You can learn more about the TikTok bidding war here.
Programming note: We're excited to share our @Work CFO Spotlight agenda is live. We'll be talking to former CFOs of The Coca-Cola Company, Gilead, Goldman Sachs and more. Request an invitation to join us. | |
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