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The best pizza city is...

Sorry, New York City. Apologies, New Haven.

The best pizza city in America is—drumroll—Portland, Oregon. That's according to the authors of the upcoming  Modernist Pizza, Nathan Myhrvold and Francisco Migoya, who visited more than a dozen cities and ate almost 400 pies from coast to coast to come to that conclusion.

"We had an inkling it would be good," says Myhrvold, the former chief technology officer at Microsoft Corp. and co-author of the monumental  Modernist Cuisine. "But we were shocked at how good it was."

A Lovely's Fifty Fifty pie topped with greens, padron peppers, crushed tomatoes, green olives, lemon, Calabrian chilis.

Source: The Cooking Lab, LLC

He goes on to explain that "Best Pizza City" is admittedly a "fuzzy concept."

"To us, it means there are multiple choices of great pizzerias, ideally in different styles," he says. Chris Bianco, in Phoenix, might make sensational pizzas, for instance, "but he's one guy. I wouldn't call it a great pizza city."

Portland pizzerias, on the other hand, offer a multiplicity of genius, from New York-style pies at  Scottie's Pizza Parlor to Neapolitan-style at  Nostrana and creative, ingredient-driven pizzas at  Lovely's Fifty Fifty. There's even a vegan standout at Sizzle Pie

Scottie's Pizza Parlor and the square Sicilian with mozzarella, topped with tomato sauce, oregano, basil and pecorino

Source: The Cooking Lab, LLC

"It makes a difference if you're shooting for something good," adds Myhrvold, as opposed to trying to emulate the approaches at longstanding places that might be resting on their reputations. (Cough, New York, ahem.)

"One of our other findings was that famous old pizzerias aren't very good." In fact, he says to be wary of places that tell you they are working secret family recipes. "As a general rule, they suck, compared to the pizzerias that have some driving creative force trying to make it great. It's true in Italy, also." 

The Spiral Tap at Sizzle Pie was the team's best vegan pizza. It's topped with creamy caramelized onion spread, red sauce, and nutritional yeast

Source: The Cooking Lab, LLC

He cited a few New York classics, particularly L&B Spumoni Garden and Tomasso's, as "terrible." 

The three-volume, 1,700-page Modernist Pizza will come out on Oct. 5 and will include a recipe manual and enough wood-fired secrets to satisfy even the most ambitious of at-home pizzialos.

Myhrvold, a notable photograher, creates a modernist tableau of pizza.

Source: The Cooking Lab, LLC


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Rethink Ink

Like diamonds, death, and taxes, tattoos used to be forever. Now, investors have committed $20 million to, well, no commitments.

Ephemeral Tattoo, which developed an ink that fades away in about a year, has closed a Series A funding round led by Anthos Capital LP just four months after opening its first studio in Williamsburg, Brooklyn.

Prices start at $175 for "Subtle Style" designs and $350 for a larger "Statement Piece."

Source: Ephemeral Tattoo

"The problem that we've solved is one that really is felt universally," says Chief Executive Officer Jeff Liu. A third-party study commissioned by Ephemeral found that 60 million Americans have considered a tattoo but are deterred by its permanent nature, be it for cultural or religious reasons, family disapproval, or simple indecisiveness.

Getting an Ephemeral tattoo still involves a tattoo gun, needles, and gritted teeth, but the ink's medical grade, bio-absorbable polymers slowly dissolve and are completely removed by the body's immune system over nine to 15 months. It's body art as shifting fashion statement rather than a decision forever etched into your skin.

To keep the integrity of the tattoo design over time, customers are advised to focus on line work and avoid designs with shading.

Source: Ephemeral Tattoo

Pricing is all-inclusive, from custom design consultations to gratuity and an after-care kit. The studio experience reads more spa than rock 'n' roll.

Ephemeral's new funding will go to developing colored inks (they only offer black for now) and to opening a second studio in September in Los Angeles. There's currently a seven- to eight-month waitlist.

The Brooklyn studio has five tattoo stations and eight full-time, salaried tattoo artists.

Source: Ephemeral Tattoo

Liu says the goal is bring Ephemeral to at least 10 to 20 markets quickly and reinvent "the tattoo studio experience." Licensing or wholesaling its ink to other studios may be a longer term goal.

 


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'A Moving Rainbow'

When it comes to high jewelry—traditionally, exquisite one-of-a-kind designs and glittering, ultra-rare gemstones—no one pushes the boundaries quite like Boucheron. 

The French maison's newest collections under Creative Director Claire Choisne feature unexpected materials such as sand, marble, and  Space Age aerogel—and now holographic ceramic and rock crystal and flashing opals, as unveiled at Paris Haute Couture Week.

The Holographic necklace is made of treated rock crystal and diamonds.

Source: Boucheron

"I wanted a collection that would be positive, full of wonder," she says. To "have all the colors on all the pieces, and maybe bring some joy"—a "moving rainbow" if you will.

Take her standout, one-of-a-kind Holographic necklace. It features diamond-trimmed slices of rock crystal with holographic coating, and it has a 20.21-carat yellow sapphire at the center. The slices act as prisms, so rainbows burst from each slice when light hits them.

"It's quite hypnotic, and it's poetic and futuristic at the same time," she says. "I love the idea that if I ask you, 'What color is the necklace?' you won't be able to tell me, because it changes all the time." 

A brooch from the Chromatique series is an ultramodern interpretations of classic floral jewelry. Boucheron artists scanned then recreated actual peony and pansy petals in ceramic, which was then sprayed with melted metals. Brilliant gemstones in complementing colors surround the petals.

Source: Boucheron

Illusion rings showcase Australian and Ethiopian opals that have a spectacular play-of-color and hidden settings, surrounded by gemstones that echo the flashes within the opals.

Source: Boucheron

 

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