Revisiting EC-1s Since it's an off day for us here, now's a perfect time for you to catch up on the EC-1s we have published so far this year. Grab a few buckets of popcorn and your beverage of choice and settle into some weekend reading. Tonal is a unique entrant in the upscale fitness market, using a proprietary blend of hardware, software and content to bring comprehensive strength training to the home in as small and efficient of a package as possible. (Written by JP Mangalindan) StockX sits at the nexus of two radical transitions that isn't just redefining markets, but our culture as well. StockX's online-only marketplace is used for buying and selling sneakers, streetwear, electronics, collectibles, handbags and watches that are primarily sneaker and streetwear culture-adjacent. Now valued at $2.8 billion, StockX has facilitated over 10 million transactions. (Written by Rae Witte) Klaviyo helps marketers personalize and automate their email messaging to customers. It may not be a household name to consumers (at least, not yet), but in many ways, this startup has become the standard by which email marketers are judged today, triangulating against veterans Mailchimp and Constant Contact and riding the e-commerce wave to new heights. (Written by Chris Morrison) Duolingo is a language-learning app that is used by 500 million people across the world to learn Spanish, English, French and more, all while generating bookings of $190 million in 2020. It's a smashing success, but a success that was hard earned after a years-long effort of product and revenue experimentation to find its current niche in the edtech space. (Written by Natasha Mascarenhas) If expense management is about avoiding corporate plunder, then letting the pirates and hackers run the ship is probably the best approach. And now, Expensify is plundering the corporate spend world one travel ticket and business meal at a time just as the world is rebuilding in the wake of COVID-19. (Written by Anna Heim) Brazil's banking system is a massive market, and one ill-served by incumbents. If someone could thread the needle of product development, strategy and political horse trading required to build a bank in a country where it is nearly impossible for foreigners to own or invest in a bank, it would be one of the great startup and economic success stories of this century. Nubank is on its way to realizing that objective. (Written by Marcella McCarthy) | 
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