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Volkswagen gets owned by its own bad joke

In the Meme-Stock Era, Even Bad Voltswagen Jokes Are Worth Billions — Chris Bryant

In a January column about how Elon Musk is basically in charge of the stock market now, I noted how others would try to copy the Tesla Inc. boss's success in co-opting retail investors. I had one caveat, though: "Charming young redditors in an authentic way isn't an easy act to pull off." 

This week Volkswagen AG provided a lesson in just how difficult it is to "be Elon." VW's U.S. arm claimed it was changing its corporate name to "Voltswagen," denied it was an April Fools' Day joke, then admitted that, um, it was in fact an April Fools' Day joke gone wrong.  

Read the whole thing.

A Tiger Cub's $20 Billion Margin Call Means More Hedge Fund Pain Ahead — Shuli Ren

Buying Teslas With Bitcoin Sort of Defeats the Purpose of Teslas — Liam Denning

Covid Isn't Over, and the Next Wave May Be Worse — David Fickling

Don't Believe the Doomsayers. Vaccines Will End The Pandemic. — Faye Flam

Rising Mortgage Rates Are Starting to Become a Problem — Brian Chappatta

Let Supersonic Jets Soar Once Again — Bloomberg's editorial board

Europe Has a Better Lever Against China Than Sanctions — Andreas Kluth

What Does the World Need? More Humans — Tyler Cowen

This is the Weekend Edition of Bloomberg Opinion Today, a roundup of the most popular stories Bloomberg Opinion published this week based on web readership.

 

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