How to achieve product led growth
brought to you by Dell Technologies
The enterprise technology market is a crowded place now with rapid consolidation and dominant players. How does one attempt at starting a software company in these times, yet alone scale it? The answer lies in using product led growth to ensure solid customer success. In this session we will tackle some hard-hitting questions such as how to design your go to market, which role to hire first, which function – product or sales or marketing to focus first and how to build a culture to ensure growth. We will use real-life examples from the software and internet industries with high applicability in other settings as well.
The importance of IP hygiene to investors and in financings
brought to you by Perkins Coie
Intellectual property (IP) hygiene is the process of safeguarding IP rights by ensuring that all valuable technology development activities protect your invention. Perkins Coie partners Michael Glenn (Patent Prosecution) and Matt Oshinsky (Emerging Companies Venture Capital) will discuss how simple, but often overlooked, measures to maintain IP hygiene can add value during an equity financing and to your enterprise.
Is your startup covered? What founders need to know about litigation and fraud in uncertain times
brought to you by Silicon Valley Bank
Is your startup protected from litigation or fraud? Are your directors and officers personally covered? Liability coverage is crucial for any startup founder. In this educational presentation, Travis Hedge, co-founder of Vouch Insurance, and Lewis Hower, Managing Director of Silicon Valley Bank, will take attendees through the various types of coverage available to founders and why they need them at certain stages of growth. Join us and protect your startup.
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