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Fintechs for sale

Fully Charged
Bloomberg

Hi all, Julie here. For the last couple years, consolidation has come up a lot in my conversations about fintech. But the chatter usually centered around rumored future tie-ups and a slow stream of deals, rather than a flood. Man, did that change in 2019.

First, there was payments consolidation. In January, Fiserv said it would buy First Data Corp. for $22 billion in a payment processing deal that marked one of the biggest financial mergers in a decade. Two months later, Fidelity National Information Services Inc. one-upped that deal with a $35.5 billion acquisition of Worldpay Inc. More recently, PayPal Holdings Inc. made its largest acquisition ever, the $4 billion purchase of coupon site Honey Science Corp.

The moves comes as more companies try to pile on market share as quickly as possible, and win customers' hearts and minds before other fintechs can get to them. One-time upstarts have started to look increasingly formidable. Jack Dorsey's Square Inc. now has a $29 billion market cap, and Stripe Inc. has rocketed to a $35 billion valuation, making it one of the world's most valuable startups.

Payments isn't the only sector looking to mergers as a way to deal with tech-fueled competitors. Remember when Robinhood Markets Inc.'s zero-fee trading prompted other brokerages to lower their own commissions, sometimes to $0? When fees shrink, scale becomes that much more important. That's part of the reason brokerage giant Charles Schwab Corp. is buying TD Ameritrade Holding Corp. for $26 billion.

"This makes a lot of sense,'' said Devin Ryan, an analyst at JMP Securities, who believes companies will profit off the fintech consolidation. There are "lots of ways to cut expense in deals,'' he said.

The question now is if this is if the trend will last, or if 2019's multibillion-dollar surge in finance M&A will subside for a while. One reason to expect things won't calm down is that, often, once a few big companies in an industry start merging, it puts pressure on the rest to keep up, or find themselves trying to slay giants.

PayPal, for its part, has already said it anticipates gobbling up more startups. Don't be surprised if brokerages do the same. The finance technology space has changed radically over the last decade. It may just be getting going. Julie VerHage

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